Optimize Your Business Profile
Complete every section of your Google My Business profile, including business name, address, phone number, website, and category. Use a clear, accurate business name that reflects your services and location to improve relevance in local searches.
Use Relevant Keywords Strategically
Incorporate location-based and service-related keywords naturally in your business description, posts, and Q&A section. Avoid keyword stuffing, but ensure terms customers use to find your services are present.
Encourage and Manage Customer Reviews
Positive reviews enhance credibility and influence local rankings. Prompt satisfied customers to leave feedback and respond professionally to all reviews, showing engagement and customer care.
Add High-Quality Photos and Posts
Upload clear images of your storefront, team, products, and services. Regularly publish Google Posts with updates, offers, or events to keep your profile active and engaging.
Ensure NAP Consistency Across the Web
Make sure your business Name, Address, and Phone number are consistent on your website, directories, and citations. Inconsistencies can confuse search engines and hurt local SEO performance.
Select Accurate Business Categories
Choose the most specific primary category that matches your core service. Add relevant secondary categories to capture additional search traffic without overloading with unrelated types.