Optimize Your Business Profile
Complete every section of your Google My Business profile with accurate details, including business name, address, phone number, and website. Use high-quality images of your storefront, team, and products to build trust and engagement.
Choose the Right Categories
Selecting precise primary and secondary categories helps Google understand your business and show it in relevant local searches. Avoid broad classifications and pick specific types that match your core services.
Manage and Respond to Reviews
Positive customer reviews improve rankings and credibility. Encourage satisfied clients to leave feedback and respond professionally to all reviews, addressing concerns promptly to show active engagement.
Use Posts and Updates Regularly
Leverage GMB posts to share offers, events, and news directly in search results. These time-sensitive updates keep your listing fresh and increase interaction with potential customers.
Ensure NAP Consistency Across Directories
Keep your business’s name, address, and phone number consistent across all online platforms and directories. Inconsistencies can confuse search engines and hurt local SEO performance.
Track Performance with Insights
Use Google My Business Insights to monitor how customers find and interact with your listing. Analyze search queries, calls, direction requests, and photo views to refine your local SEO strategy.