Google Search Console
Google Search Console helps you monitor your site's search performance, index status, and crawl errors. It provides insights into search queries, click-through rates, and which pages are ranking, allowing you to optimize content effectively.
Google Analytics
Google Analytics tracks user behavior on your website, including traffic sources, session duration, and bounce rates. This data helps identify which SEO strategies are working and where improvements are needed.
Google PageSpeed Insights
PageSpeed Insights analyzes your website's loading speed on both mobile and desktop devices. Fast-loading pages improve user experience and are favored by search engines, making this tool essential for technical SEO.
Google Mobile-Friendly Test
This tool checks if your webpages are optimized for mobile devices. With mobile-first indexing, having a responsive design is crucial for maintaining strong search rankings.
Google Trends
Google Trends shows the popularity of search queries over time and across regions. Use it to discover trending topics and tailor your content strategy to match real-time user interest.
Google Keyword Planner
Originally designed for advertisers, Keyword Planner helps identify relevant keywords with search volume data. It’s useful for finding SEO opportunities and planning content around high-performing terms.